Weekly News Roundup: PR, Marketing and Business News

Halloween is next week and we can’t wait for the costume reveals. But before we get too excited, let’s take a look at what’s happening in the PR and marketing world this week. 

  1. If you’re an avid Star Wars fan, you’re in luck. ‘Rise of Skywalker’ premiers THIS December. The film will encompass 40 years of storytelling that spans three generations. Check out what’s in store for this highly anticipated movie.
  2. Google is getting creative with its advertisement capabilities. They recently launched a new banner ad that adapts to your screen size! Read how Google is adapting content and improving user experience.
  3. Are influencers truly influential? Influential people make a significant impact on society. Learn how influencers are integrating into our daily lives.
  4. Instagram is constantly trying to promote IGTV content. This week the platform added a IGTV series option. Learn how the series enables creators to segment videos into collections!
  5. Marketing strategies are constantly changing thanks to new technology and platforms. Read expert opinions on how content will evolve over the next year.