KICKING OFF THE 56TH BELL RINGER AWARDS!

We’re thrilled to host the 56th Bell Ringer Awards Ceremony on Thursday, June 6, 2024, at the Royal Sonesta Boston from 6-10 p.m. ET. 

The annual event brings together PR, marketing and communications pros from across New England to connect and celebrate. The night will kick off with a happy hour-style networking dinner, followed by the awards ceremony. We’ll announce the winners from each of our Bell Ringer categories, as well as the professional award winners.

This year’s ceremony will include the opening of a forty-year-old time capsule, providing a nostalgic look back at the state of the industry in 1984. The PR Club invites attendees to bring mementos for the 2034 time capsule, to contribute to a tradition that will be unsealed a decade from now.

Ticket Information

Coming soon. 

For more information on sponsoring the 56th Bell Ringer Awards, contact admin@prclub.org.

2023 Bell Ringer Award Winners
 
Professional Awards

Striker Award – Industry Newcomer:

Simone Migliori 

Account Executive, Matter Communications

Ringer Award – Mid-level Practitioner:

Allison Epstein

Assistant Vice President, Teak Media + Communication

John J. Molloy Crystal Bell for Lifetime Achievement:

Darlene Hollywood

Principal, Hollywood Agency

PLATINUM SUPER BELL 

Tier One Partners and Ally Financial for Advancing the Primetime-ification of Women’s Sports – Consumer Campaign

SINGLE-ITEM ENTRIES

CONTENT MARKETING:

Agency Citizenship or Pro Bono 

  • Merit: John Guilfoil Public Relations for Town of Rye Addresses Water Quality Emergency

Digital/Printed Collateral

  • Merit Award: Brodeur Partners for Creating a Virtual Hall of Fame
  • Bronze Bell: Three Rings for Elevating Pro-Vigil’s “State of Physical Security” Report Into The Spotlight
  • Silver Bell: Three Rings for Securing Comcast’s Position as a Cybersecurity Innovator and Connected Home Leader
  • Gold Bell: Duffy & Shanley for How Hanes Nabbed Major Press Interest With the Health of a Custom Media Gift

Diversity Initiatives

  • Gold Bell: Mintz+Hoke for Breaking Barriers: Broker Academy Fosters Diversity and Reduces Health Disparities in Connecticut  

 Paid Media

  • Merit Award: Mintz+Hoke for Strengthening the Reputation as a Trusted Source in a Highly Competitive Market
  • Bronze Bell: Duffy & Shanley for Decoding the Crystal Ball: The Future of Student Loan Refinancing
  • Gold Bell: Duffy & Shanley for “Reasons to Believe” – BJ’s Membership Campaign

Video – Single Video

  • Bronze Bell: Duffy & Shanley for Paying for College? Watch This Video for 5 Expert Tips

Video – Series

  • Merit Award: John Guilfoil Public Relations for Why I Chose Lowell

MEDIA PLACEMENTS:

 Media Placement – National

  • Merit Award: Adams & Knight, Inc. on behalf of the Connecticut Office of Tourism for Positioning Connecticut as “one of the country’s most inspiring destinations” for LGBTQ+ travelers
  • Bronze Bell: Duffy & Shanley for Fast Company: “Hanes undies gets a colorful redesign to win over Gen Z”
  • Silver Bell: 360PR+ for WaveCel Revolutionizes Workplace Safety with First-Of-Its-Kind Hard Hat Redesign in 50+ Years
  • Gold Bell: Duffy & Shanley for Showcasing Rhode Island’s Offshore Wind Leadership in The New York Times

Media Placement – Regional or Local

  • Merit: Brodeur Partners for ‘Mayor Casey’s Crew’ Laces up for Boston Marathon® Jimmy Fund Walk
  • Bronze Bell: Duffy & Shanley for Boston Globe: “BJ’s Wholesale Club to open new concept ‘BJ’s market’ in Warwick, R.I.”
  • Silver Bell: Tufts University for Against All Odds: One Dog’s Remarkable Cancer Recovery Could Inform Future Treatments for Humans

 Media Placement – Vertical or Trade 

  • Merit Award: Three Rings for Security Systems News Highlights “The State of Physical Security”
  • Bronze Bell: Walker Sands with Inrupt for Landing SOLID Media Coverage of Inrupt’s Solid Technology
  • Silver Bell: 360PR+ for Stealing the Industry Spotlight for Little Leaf Farms
  • Gold Bell: Duffy & Shanley for E&E News: “Inside America’s Offshore Wind Hub”

Media Placement – Series of Placements

  • Merit: Three Rings for Highlights From the GroupSense Ransomware Media Campaign
  • Bronze Bell: Matter for Evenflo for Evenflo Wins Parents “Best of Award,” Featured on TODAY
  • Silver Bell: Teak Media + Communication with Health In Harmony for Reporters Travel to Rainforests to Experience Planetary Health in Action
  • Gold Bell: WGBH Educational Foundation for Tapping into Nostalgia for the 50th Anniversary of ZOOM, a Groundbreaking Children’s Series

 Television News Placements – National

  • Merit Award: John Guilfoil Public Relations for Springfield Police Officers Recognized for Saving Choking 3-Month-Old Baby While on Traffic Detail
  • Bronze Bell: WGBH Educational Foundation for GBH News Investigation Drives National Conversation on Extremism

Television News Placement – Regional or Local

  • Merit: Brodeur Partners for The ‘Candyman’ Brings Joy to the Boston Marathon® Jimmy Fund Walk
  • Bronze Bell: Three Rings for LabCentral Ignite’s Career Forge Sparks New Biotech Opportunities for Underrepresented Populations
  • Silver Bell: 360PR+ for Getting Chicago Media to Give a Cluck About Do Good Chicken

Bylined Article 

  • Merit Award: Three Rings for Good Cyber Hygiene is a Civic Duty
  • Bronze Bell:  Issues Management Group on behalf of MAB Community Services for Promoting MAB’s Staff Awards Program as a Model for Meaningful Direct Care Workforce Appreciation 

 Op-Ed 

  • Merit Award: V2 Communications for Health Gorilla Responds to Biden’s State of the Union with High-Impact Op-Ed Placement in STAT
  • Bronze Bell: Ball Consulting Group, LLC with Home Builders & Remodelers Association of Massachusetts for its Op-Ed in The Boston Globe: “The State Can Ease its Housing Problem by Building More Starter Homes.”
  • Silver Bell: Issues Management Group with Perkins School for the Blind for CVI, the Leading Cause of Childhood Blindness, is Misunderstood and Underdiagnosed

 Response to Breaking News 

  • Merit Award: Joshua Milne PR with Columbia Threadneedle Investments Boston Triathlon for Boston Triathlon Weathers Historic Heatwave and Gains National Audience
  • Bronze Bell: WGBH Educational Foundation for GBH Embraces Newsjacking to Showcase the Power of Diverse Perspectives
  • Silver Bell: V2 Communications for Credit Where Credit is Due: Nova Credit Gets Global Eyes by Helping Ukrainians Flee Financially Free
  • Gold Bell: CK Communications Group for Record Setting Cold Postpones Shows
  •  

SOCIAL MEDIA PLATFORM EXCELLENCE:

  Instagram

  • Merit Award: Hollywood Agency for An Unpaid Influencer Success Story
  • Silver Bell: Duffy & Shanley for @BjsWholesale: Utilizing Instagram as a Vehicle for Brand Growth Through Audience Connection

TikTok

  • Merit Award: Hollywood Agency for Getting Lit on TikTok
  •  

EVENTS: 

Media Events

  • Merit Award: John Guilfoil Public Relations for Randolph Police Work to Reunite Valuables with Owners Following Thefts at Senior Living Facilities
  • Bronze Bell: Brodeur Partners for Returning to the Boston Marathon® Course
  • Silver Bell: 360PR+ for National Geographic Unveils Its 2022 PICTURES OF THE YEAR Issue
  • Gold Bell: 360PR+ for Nasoya Sizzles with Launch Event for Industry’s First Plant-Based Steak

One-Time Special Event

  • Merit Award: Duffy & Shanley for A Holiday for a Cause
  • Bronze Bell: Three Rings for Live from Cape Canaveral: SES’ “Out of this World” Satellite Launch
  • Silver Bell: Brodeur Partners for Celebrating President Jimmy Carter’s 98 Years of Making the World a Better Place
  • Gold Bell: 360PR+ for Ringing in Spring with Ferry-Morse’s First Annual Garden Get-Together

Special Event – Series

  • Bronze Bell: MacDougall Advisors for Curis’ VISTA Symposium
  • Silver Bell: Dana-Farber Cancer Institute for Jimmy Fund Let’s Game®: Quest 2 Defy Cancer 2022

CAMPAIGNS

COMMUNICATION CAMPAIGNS:

Agency Marketing 

  • Bronze Bell: Adams & Knight, Inc., for Building Brand Awareness and Trust Through an Agency-Branded Thought Leadership Podcast

 Brand Building or Re-Branding – Business-to-Business 

  • Bronze Bell: Three Rings and Dragonfly Financial Technologies for Launching a Best-in-Class FinTech Brand
  • Silver Bell: Look Left Marketing for Aqua Security for Look Left Marketing Transforms Single Stat Into Greatest Performing Media Campaign in Client History
  • Gold Bell and Super Bell Finalist: SHIFT Communications for Earning Top Attention Around Hiring, Retention & DEI

Brand Building or Re-Branding – Consumer 

  • Merit Award: John Guilfoil Public Relations for Town of Groveland, Mass. Rebranding Initiative

Business-to-Business Social Media 

  • Bronze Bell: Three Rings for Transforming a Satellite Launch into a Brand Awareness Campaign, Reaching Over 41 Million People
  • Silver Bell: Mintz+Hoke for Launching a Human Health Revolution, One Baby at a Time

Cause Marketing Campaign 

  • Gold Bell: 360PR+ for Batter Up for the Boys & Girls Clubs of LA Harbor

Content Marketing Campaign

  • Silver Bell: Duffy & Shanley for Ready, Set, Click: Starting the Customer Journey with Content

Corporate Social Responsibility Campaign  

  • Merit Award: Three Rings and Navisite for Raising Awareness and Support for Women in Tech

Crisis Communications

  • Bronze Bell: CK Communications Group for Record Setting Cold Postpones Shows 

Executive Thought Leadership

  • Bronze Bell: Matter for Dexcare for Elevating Dexcare CEO Derek Streat as a Thought Leader Through Healthcare’s Challenges
  • Silver Bell: SHIFT Communications for Inserting a CEO & Mission into the National Dialogue on Education
  • Gold Bell: Red Lorry Yellow Lorry for Growing a “BIG” Presence

Integrated Marketing Communications 

  • Merit Award: RDW Group with Rhode Island Resource Recovery for Recycle PVD – Recycling Awareness and Education
  • Bronze Bell: SHIFT Communications for Wedderspoon for Sweetening Sales In The Manuka Honey Market
  • Silver Bell: RDW Group with Rhode Island PBS for It Happens Right Here
  • Gold Bell and Super Bell Finalist: Duffy & Shanley for Talking Student Loans – Four Different Ways

Investor/Financial Relations 

  • Merit Award: MacDougall Advisors for MacDougall & Maravai: Run up to IPO
  • Bronze Bell: Sharon Merrill with EngageSmart for An Innovative IR Program Designed to Capture Investor Attention and Unlock Stakeholder Value

Micro/Nano Influencer Campaign

  • Bronze Bell: 360PR+ for Mastering the Thrill of the Ride With Rollplay
  • Gold Bell: Duffy & Shanley for RI Seafood Find Your Fresh

On-a-Shoestring

  • Merit Award: Teak Media + Communication for A Win for HERstory: Old North Church Hires its 1st Female Sexton

Superior Achievement in Research & Planning

  • Silver Bell: C+C and U.S. EPA ENERGY STAR® for Marking Energy Choices That Count
  • Gold Bell: Red Lorry Yellow Lorry for When the Sequel is Even Better Than The Original: Elevating a Brand With Data

INDUSTRY CAMPAIGNS:

Business-to-Business 

  • Silver Bell: Tier One Partners and Altair for Retiring the Crash Test Dummy

Consumer Campaign

  • Silver Bell: Matter for CVS Health for CVS: Taking the Stigma Out of Home Health Care Products
  • Gold Bell and Super Bell Finalist and Winner: Tier One Partners and Ally Financial for Advancing the Primetime-ification of Women’s Sports

Government/Public Affairs 

  • Bronze Bell (tie): Adams & Knight, Inc. on behalf of the Connecticut Department of Economic and Community Development for CTForMe Showcases Young Professionals Why Connecticut is a Great Place to Live, Work & Grow Business
  • Bronze Bell (tie): Rinck Advertising for Keeper of the Maine Outdoors

  Healthcare

  • Bronze Bell: LaVoieHealthScience on behalf of Stemline Therapeutics for Paving the Way: An FDA Approval of ORSERDU™ (elacestrant) for Advanced or Metastatic Breast Cancer
  • Silver Bell (tie): 360PR+ for Jumpstart Your Health and Year with Ayesha Curry
  • Silver Bell (tie): RDW Group with Rhode Island Department of Health for Substance Exposed Newborns Awareness & Provider Outreach
  • Gold Bell: Highwire Public Relations with Definitive Healthcare for Calling Attention to the Healthcare Staffing Shortage with Healthcare Commercial Intelligence

High Tech 

  • Bronze Bell: Duffy & Shanley for “Hi, Jill!”: Ships Ahoy for New York’s First Offshore Wind Farm
  • Silver Bell: Red Lorry Yellow Lorry for Taking a Clean Energy Disruptor to the Stars
  • Gold Bell: Walker Sands with Sophos for Sophos Ransomware Report Makes it to the White House

Hospitality, Travel, and Entertainment 

  • Merit Award: Adams & Knight, Inc. on behalf of the Connecticut Office of Tourism for A Whole New Vibe for Connecticut

 Nonprofit and Education 

  • Merit Award: Dana-Farber Cancer Institute for Cause/Social Marketing Campaign: Giving Day 2022
  • Bronze Bell: The Castle Group for Embrace Boston for Embracing a New Chapter in Boston’s Story
  • Silver Bell: Brodeur Partners for Returning to the Boston Marathon® Course