PR Club Weekly Roundup: PR, Marketing and Business News

Looking back can be help us move forward through COVID-19. Here are 5 tips and trends in our industry for communicators to help brands move forward.

  1. As the debate around consumer privacy and data collection continues, Edelman’s Trust Barometer shows new findings on attitudes towards surveillance surrounding COVID-19. Read more about how consumers are willing to trade privacy for safety to track the spread of the coronavirus.
  2. During the pandemic, inspiring stories from nonprofits stand out among the grim everyday news. Learn more about a few valuable strategies for nonprofits to communicate during COVID-19.
  3. As we celebrate Jerry Stiller’s life, the advertising community looks back on his iconic bad-tempered roles on TV. Read more about Jerry Stiller’s impact on advertising starting in the 1970s.
  4. Just when we thought newspapers were dead, a new ad from Finland has revamped the black and white messaging. Check out this newspaper encouraging social distancing from 6 feet away with an optical illusion.
  5. COVID-19 has led to a slowdown in U.S. meat processing with plants temporarily shut down and an unhealthy work force. Read about the varying approaches Wendy’s and PETA have taken to address the situation.
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