Getting To Know The Board: Sofia Giovannello, President-elect & Programs

Where do you work and what is your title?

I am an account supervisor at FleishmanHillard.

What is your Twitter handle?


Briefly summarize your background. What kind of industry/clients do you work with?

I graduated from Roger Williams University in 2013 with a degree in communications and have worked in agencies ever since. I started at Lois Paul & Partners working in B2B healthcare and technology, and then made the shift over to Matter Communications where I almost solely worked on healthcare consumer accounts like CVS. Now at FH Boston, I work on a mix of healthcare and consumer teams including Fitbit, TENA and AbbVie. 

Describe what you do for PR Club.

I started out on the Programs team three years ago helping to plan events, and now I am the President-elect, so I have more of a hand in everything these days!

Name your top three favorite things about PR.

  1. Being able to think creatively for your clients with ideas – both big and small. And being in an agency setting, hearing about the creative ideas your colleagues are coming up with and executing on other accounts as well.
  2. Working through tough challenges and crisis situations – although stressful during the time, can be exhilarating and exciting to work through as a team.
  3. Having clients who acknowledge PR’s importance and value, seek our advice and counsel on tough topics and view us as an extension of their team.

Do you have a childhood moment when everyone knew you’d be a communications specialist?

I’ve had a lot of career goals since I was a child as a Type A/Leo/Enneagram 3 – ranging from a veterinarian to the first female President of the United States (yes, really). I also remember my father telling me throughout my childhood that I should be a lawyer because I was good at arguing. In school, I excelled in writing, so communications felt like a very natural fit for me and my strengths. 

What is your top getaway destination?

My husband and I love traveling, so any destination is my favorite! We just got back from the Maldives and that is going to be tough to beat honestly – it felt like we were in another universe! 

If you could take a client to any restaurant in Boston where would you go?

I’m a lover of fine dining, so probably somewhere like Atlantic Fish, Capital Grille or Abe & Louie’s. My family and I also recently tried Sorellina and we loved it there too! 

Go to Dunks order?

Depends on my mood and the weather, but most often a large hot with skim and one Splenda – pretty boring, I know!