Getting to Know The Board: Caitlin Lynch, Board Member

Where do you work and what is your title?
FleishmanHillard, Senior Account Executive

What is your Twitter handle? 

@caitlinlynch6

Briefly summarize your background. What kind of industry/clients do you work with?

I’m currently a Senior Account Executive at FleishmanHillard where I work with consumer, health tech, B2B tech, and non-profit clients. Prior to joining FleishmanHillard, I worked with clients such as CVS, Eastern Standard Provisions, Runamok Maple, Barr Hill, Beaupor Hospitality Group, as well as restaurants in Boston and within the Greater Boston area. 

Describe what you do for PR Club.

I am a new member of the PR club and excited to be joining and seeing where I’ll be dedicating my time in the future. 

Name your top three favorite things about PR. 

  • Media strategy
  • Learning about new industries and staying abreast of national and global news as it relates to a client’s business
  • Competitor analysis 

Do you have a childhood moment when everyone knew you’d be a communications specialist?

My dad is a Dunkin’ franchisee and I remember growing up, I was always interested in thinking of new ideas that Dunkin could integrate into their business to keep up with competitors, whether it was new products, promotions, or even in-store design concepts. I’ve always been interested in competitor analysis and strategy. 

What is your top getaway destination? 

My top getaway destination for place I’ve previously traveled is Australia, and I’d love to one day travel to New Zealand, Argentina, and Greece. 

If you could take a client to any restaurant in Boston where would you go?

Publico for brunch, and Ruka for dinner

Go to Dunks order?

Oat milk latte with an extra shot of espresso